Tag · conversion
Posts on conversion.
9 posts filed under this topic.
Testimonial walls that feel real, not staged
Three patterns, pull-quote hero, testimonial grid, video card, and the small details that decide whether visitors believe you.
- testimonials
- social-proof
- conversion
FAQ sections that actually answer the question
Accordions, two-column, search-driven, and the brutal honesty about which questions should be on the page versus in your docs.
- faq
- tutorial
- conversion
Auth flows that don't make users rage-quit
Magic links, social, passwords, passkeys. The actual data on what converts, and the small UX details that quietly halve drop-off.
- auth
- tutorial
- conversion
The anatomy of a hero section that actually converts
The first 600 pixels decide whether someone stays. Here's what the best product teams ship, and why.
- hero
- tutorial
- conversion
Case study pages that convert past the first scroll
The four-act structure every great case study uses, and the line between proof and brochure.
- case-study
- social-proof
- conversion
Onboarding checklists that don't feel like homework
The five-step ceiling, the dismiss-vs-complete tension, and what to do when users skip the checklist entirely.
- onboarding
- auth
- conversion
The pricing page patterns SaaS uses in 2026
Three plans isn't a law. Here are the patterns the best teams ship, and the per-plan moves that actually move conversion.
- pricing
- tutorial
- conversion
Social proof: logos, numbers, stories
Three tiers of social proof, ordered by trust. When to use a logo strip, when to use a metric, and when only a real story will do.
- social-proof
- tutorial
- conversion
The comparison table that closes the deal
Vs competitor, vs alternative, vs status quo. Three comparison patterns, when each one converts, and how to ship one without looking petty.
- comparison
- tutorial
- conversion